Black Excellence: Taliah Waajid
Taliah Waajid has been natural most of her life and a natural hair stylist for many years. Taliah remembers learning to manage her big coily hair as a child because her mother refused to allow her to get a relaxer/perm. Taliah became a natural hair care Master Stylist and Master Cosmetologist. Taliah created the first complete line of natural, chemical-free hair care products because there were no products available on the market to care for her client’s natural, chemical-free hair. She knew of the challenge of managing natural hair because she had those same challenges. Taliah wanted to provide quality products that would make it easier for her clients to manage their hair in between visits to her salon. Her first product collection, Black Earth Products, was sold exclusively in her salon until the demand grew and Taliah sold the collection into beauty supply stores and then to retailers. Taliah is also a Master Natural Hair Care Educator.